Silk Velvet Whiskey Privacy Policy
Effective: [DATE]
This Privacy Policy explains what information Silk Velvet Whiskey ("we," "us") collects when you visit silkvelvetwhiskey.com, and what we do with it. You must be at least 21 years old to use this site.
1. Who we are. Silk Velvet Whiskey, 630 Center St, Henderson, KY 42420. Contact: info@silkvelvetwhiskey.com.
2. What information we collect.
When you subscribe to our mailing list: your first name, last name, email address, date of birth (used to confirm you are 21 or older), and optionally your city and state. You must affirmatively consent to receive marketing communications.
Automatically, when you visit the site: your IP address, browser type, device information, pages viewed, time on site, and referral source. We collect this through cookies and similar technologies, including third-party advertising and analytics pixels (such as Meta and Google Analytics). These pixels may be used to measure ad performance and retarget visitors with relevant Silk Velvet ads on platforms like Facebook, Instagram, and Google.
3. How we use data.
To verify you are of legal drinking age before sending marketing communications.
To send you the marketing emails you opted in to receive (new releases, events, behind-the-scenes content).
To measure website performance and improve our content.
To serve targeted advertising on social and search platforms.
To comply with applicable alcohol-industry laws (DISCUS Code of Responsible Practices, state-specific regulations).
We do not sell your personal information.
4. Who else handles your information.
Mailchimp (Intuit) — stores subscriber records and sends our marketing emails.
Squarespace — hosts our website and processes form submissions.
Google Analytics — measures site traffic anonymously.
Meta (Facebook/Instagram) — receives anonymized signals from our advertising pixel.
[? Seelbachs / other third parties like contractors for tasting events ]
Each handles data under their own privacy policies. We require them to handle your information consistent with this Policy and applicable law.
5. Cookies and tracking. We use cookies to remember your age verification, recognize returning visitors, and measure advertising effectiveness. You can disable cookies in your browser settings, but the site (including the age gate) may not function properly without them. You can opt out of personalized advertising via your Meta and Google ad settings.
6. Your rights. You can unsubscribe from marketing emails at any time using the link at the bottom of every message. To request access to, correction of, or deletion of your information, email info@silkvelvetwhiskey.com with the subject line "Privacy Request." We will respond within 30 days. California, EU, and UK residents have additional rights under their applicable laws.
7. Marketing only to adults of legal purchase age: This site is intended only for individuals aged 21 and older. We do not knowingly collect information from anyone under 21 years of age. If you believe a minor has provided us information, contact info@silkvelvetwhiskey.com.
8. Changes. We may update this Policy. The "Effective" date below reflects the most recent revision.
Last updated: May 22, 2026